Press release by SoftGroup

First-hand experience sharing by SoftGroup for two of the largest Pharmaceutical Exhibition in 2022


SoftGroup provides insights from the two most impressive Pharma events for 2022


“To have the opportunity to meet, discuss and exchange knowledge with representatives of the Pharma industry is one of the best experiences we could have to continue the development of our product and services. We work in a constantly evolving industry, and track and trace solutions are becoming a recommendation to a must. This is why we are constantly investing in new and innovative solutions, which could help and improve the Pharmaceuticals on different business levels.” shared Andrey Atanasov, Director of Business Development and Sales at SoftGroup, on the occasion of the company`s participation in two of the largest pharma exhibitions this year.


In the first days of November, SoftGroup took part in the world`s largest pharmaceutical exhibition in Frankfurt, Germany. The event was organized in a hybrid model, allowing the opportunity to meet as many pharma supply chain participants worldwide as possible.


SoftGroup took both possible opportunities, welcoming the visitors at their corporate stand and holding e-meetings with the stakeholders. The Track & Trace experts had more than 60 meetings with current and potential clients, partners, and interested parties. For another year, SoftGroup had the opportunity to exchange expertise regarding emergent pharma track and trace regulations, upcoming serialization and aggregation mandatory requirements, innovative technologies, and tendencies in the industry.




The team was delighted to meet the challenges and future projects, providing solutions for each case discussed. The 3-day event was both productive and empowering for SoftGroup because it helped to keep the pace of track and trace in the fundament of the Bulgarian software company.



A couple of weeks later, SoftGroup was a General Sponsor of the International Congress and Exhibition Pharma Uzbekistan & Central Asia 2022. In November, the event took place in Tashkent, Uzbekistan and gathered more than 350 participants from the Pharma supply chain.


During the 3-days congress, SoftGroup managed to have more than 50 fruitful meetings with different pharma supply chain participants from Uzbekistan, Kazakhstan and other countries of Central Asia, including senior executives of investment projects and major pharmaceutical plants, government officials, regulators, technology licensors, developers, manufacturers and distributors.


The event was devoted to discussing major investment projects on the construction of production capacities to efficiency-boosting options of pharmaceutical production. SoftGroup team had the opportunity to present both topics through the prism of our extensive experience in the field of Track & Trace around the whole world. Moreover, the traceability experts shared the best practices in the construction of new pharmaceutical facilities and modernization of existing ones, successful customer cases with the implementation of full-stack serialization and aggregation solutions, and the real benefits of traceability and recommendations. The presentations were in Russian and were provided with simultaneous translations in English.


The network part was powerful and well-organized. SoftGroup`s team was delighted to have the chance to discuss highly complex cases, answering all the questions regarding emerging regulations and cutting-edge technologies. The combination of the company`s portfolio of Track & Trace solutions covering the whole vertical from Level 1 to Level 5 and extensive expertise was well received, especially by the manufacturers and distributors facing the challenges of serialization and aggregation requirements at the moment in Uzbekistan.


The pharmaceutical industry is one of the most progressively developing fields. SoftGroup continues to follow the journey of Uzbekistan toward a modern, innovative, and secure Pharma Supply Chain, discussing the situation with representatives of Uzbekistan`s regulatory bodies to share our longtime know-how and exchange experience.